It’s fun to think about outsourcing business and general life tasks. The idea of having someone do your unpleasant or time-consuming tasks while you concentrate on the important things is a nice goal to have. I’ve used outsourcers from time to time, and I’ve generally been happy with the results. Turns out, there’s a whole lot more of my writing business that can be outsourced and a lot more people I could be reaching, as a result.
If you’ve been reading this blog for some time, you’ll know that I don’t recommend many products. Usually, it’s months from one review recommendation to the next. But, lately I’ve been conducting research in preparation for a seminar and membership site I’m developing, which has led me to several excellent programs and bright, successful, and ethical people. So, I’ll be featuring them over the next few weeks. The first is Jeff Mills and his information regarding the possibilities that outsourcing holds.
The Outsource Compendium
Jeff offers a free report, which, honestly, is meant to lead people to his paid program. What sets his free report, The Outsource Compendium, apart from other free reports is he has ensured it can stand on it’s own merit, containing valuable and useful information.
Certainly, buying the paid program will take a person deeper into outsourcing rabbit hole and provide some great strategies for success, but the Compendium does a lot. It gives the reader ideas about what can be outsourced that most had never dreamed.
Mills also provided sound reasoning as to why every small business, or one-man or woman show, should outsource many of their business tasks. For instance, if you find yourself working "in" your business more than you work "on" your business, you put yourself at risk. For as the business owner, it should be your responsibility to plan for the future of the business and, thus, your own future, rather than devoting your time to activities that could be performed better and quicker by an expert in that area.
A Writer’s Example
Since most of you reading this are writers, or aspire to be, here’s an example of one critical task that can be outsourced. Lets say a chunk of your business is centered around your Internet presence. You need to be noticed, your work needs to be seen. Article marketing is an integral part of how that is accomplished, not just for you, but for virtually every writer. Article marketing, submitting to article directories is an effective way to build the one-way links to your site or blog that you, quite simply, must have to build up the importance of your site and get your name in front of as many eyes as possible.
But, if you were to submit articles regularly, prolifically, to article directories, there simply aren’t enough hours in the day. There are hundreds of directories. If you were to submit to only a fraction of them, you wouldn’t have time for anything else. For each one, you have to (and keep a running mental tab of the time you think this would take) find the directory, join the directory, choose a pen name (which most require), click the confirmation link in your email to complete registration, navigate the editing mechanism, choose the correct section for the article, upload the article, choose keywords, upload your bio with your links, submit the article and wait for publication.
Now, multiply that by 10, 20, 50, 200 directories. You get the picture.
But by choosing a person, company, or automated software that takes care of the process for you, you can save time. Automated submission software is available, which takes care of the most of the leg work for you and cuts the time requirement to a mere fraction. By using firms or individuals that specialize in article marketing, your time is cut to merely writing the article and sending an email containing it.
That’s but one example of how outsourcing can work for owners of writing businesses, that’s you and me. Everything from pay-per-click management, to video production and submission, to copy writing, to article writing, to public relations, to social media marketing, sales, call center operations (particularly useful if you have ebooks or other information products), to traditional VA duties like scheduling, proofreading and research can be completed via outsourced help.
Your business and your income can be expanded by wise use of outsourcers. I can’t speak highly enough of this report. To be sure, it gives you a glowing review of outsourcing, but it provides useful content and helps you decide what could work for you.
If you don’t give The Outsource Compendium a read, you will miss out on, at the very least, some cool ways to grow your business and maintain your sanity.
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